| WATER'S AFFECT ON HAIR |
GREEN
Soft water with little or no calcium or magnesium |
BROWN
Hard water with moderate levels of calcium & magnesium |
ORANGE
Very hard water with high levels of calcium & magnesium |
| STRAIGHT HAIR |
Limp hair, little volume, good shine. |
Dry texture with little shine. |
Very dry feeling hair that lacks shine, but has volume due to minerals. |
| CURLY HAIR |
Great curl formation with little frizz. |
Frizz and lack of shine. |
Very dry feeling hair with constant frizz and no shine. |
| COLOR |
Color is superior, vibrant, and long lasting. |
Often need to reformulate to match swatch, and reds are not vibrant, lasting only weeks. |
Colors must be reformulated since reds, lights and darks cannot penetrate the minerals and oxidize faster, causing fading in weeks or even days. |
| BLONDES/HIGHLIGHTS |
Bright, shiny hair. |
Blondes lack shine and are discolored and muddy. Highlights lose vibrancy. |
Highlights begin to fade in days, constant breakage problems occur, and the hair has no shine. |
| PERMS |
Desired volume, with results usually very good with little resistance. |
Crown is often resistant and loses curl formation prematurely. |
Hair is very resistant to perm service, hair feels dry after perm, and perm does not last months. |
STRAIGHTENERS/
RELAXERS |
Less demand, but results are very good. |
Good results in salon, but often lose curl retention a week later due to minerals that interfered with service. |
After first shampooing, curls re-appear, frizz returns, and hair begins feeling dry. |
| SCALP/SKIN |
Little affect except in high chlorine. |
Dandruff, eczema and rosacea conditions can flare-up seasonally. |
More severe scalp and skin problems such as dandruff, eczema, rosacea, and extreme dry skin. |
| HAIR LOSS |
Little affect on hair loss. |
Minerals can build up on hair and scalp at follicle, blocking hair growth. |
Clients prone to hair loss will lose more hair faster with less replacement of hair, since hair cannot get through the wall of minerals. |